Magazines: Scandal Isn't Substance
For all of television’s
lack of focus on the House managers’ presentation, they actually came
closer to resembling just-the-facts hard news than the news magazines.
The week the trial began, you could see the lack of interest in the
January 18-dated cover stories: Time featured the Y2K problem,
Newsweek profiled radio talk show host Don Imus, and U.S. News &
World Report promoted "Outstanding American High Schools."
The January 25 issues betrayed
the same determination to downplay the trial. For cover stories, Time
focused on "Too Much Homework," Newsweek on "The Michael Jordan
We Never Knew," U.S. News on "The Internet Stock Bubble." The
cover blurbs signaled the studied ignorance of the House managers that
readers would find inside. Time ("Impeachment: the Disconnect"),
Newsweek ("Clinton’s Counterattack"), and U.S. News ("The
White House Readies Its Defense") looked right past the week they were
allegedly covering.
Time didn’t hide its opinion
that the trial was unimportant, beginning with its headline: "The Great
Disconnect: While Washington obsesses about the President’s trial,
Emporia, Kansas — and the rest of the country — are busy with more
important matters." The story arrived at the managers in paragraph 25:
Asa Hutchinson got 49 words. A profile of Hutchinson carried another 34
words.
Newsweek’s subheadline
read: "The Clinton Counterattack: As the President’s lawyers defend him
in the Senate dock, he goes to the podium of the House to remind the
country that he’s a master of policy, an able steward of boom times. The
people are listening, but in Washington the trial grinds on. Is Bill
Clinton a visionary, a felon, or both?" Jonathan Alter suggested "the
goose bumps one associates with momentous events feel more like a
recurring skin rash. It can’t go away soon enough." The story offered
the House managers only ten words of a quote from George Gekas. While
Alter focused on how Clinton would beat the rap, Newsweek
disposed of the case in a small box titled "The Accusations and the
Defense."
U.S. News devoted a
bigger box, across most of two pages, with a similar matchup of
prosecution claims and defense rebuttals. The story used only one
48-word quote from Rep. James Sensenbrenner.
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