Thursday, March 26, 2009 | Contact: Colleen O’Boyle (703) 683-5004
Reports: MSNBC Poised to Add Mean-Spirited Radio Lib, Further
Embarrassing Parent Network NBC
Can MSNBC Get More Liberal? Yes, They Can!
If you thought MSNBC could not possibly tilt any further to
the left, you may — sadly — be wrong.
According to the New York Observer, the cable network may be
about to give liberal radio host Ed Schultz his own program. Schultz
has already filled in three times this month as anchor of the 6pm ET
1600 Pennsylvania Avenue, the one-time venue of Meet the Press
moderator David Gregory.
“Schultz, with his rustic delivery, blue-collar bona fides and
copious hunting references, would presumably add some heartland
credibility to MSNBC's wonky cosmopolitan lineup without disrupting
the lefty story line,” The Observer’s Felix Gillette noted on
Schultz has been a favorite with the NBC/MSNBC crowd since his
national radio show debuted in January 2004. NBC’s Today show
quickly brought him on as a pundit during the Democratic primaries,
and treated him to a
gooey profile in March of that year. Katie Couric touted
Schultz as a liberal version of radio mega-star Rush Limbaugh (see
box), though at the time Schultz’s affiliates consisted only of
stations in North Dakota, Montana, and Needles, California.
In 2008, NBC and MSNBC both pounded conservative radio host Bill
Cunningham after he referred to “Barack Hussein Obama” prior to a
McCain campaign event. A few weeks later, however, after the liberal
blasted McCain as a “warmonger” at an Obama event (for which
the Obama campaign rebuked Schultz), his friends at NBC and MSNBC
helped shield him. MSNBC’s Countdown and
Hardball — which feverishly
went after Cunningham — were silent on Schultz, while David
Gregory’s 6pm Race for the White House offered Schultz a friendly
forum to explain himself.
Appearing on the April 7, 2008 show, Schultz stuck by his venomous
attack: “He is a warmonger. His policies and his positions on Iraq
certainly parallel that of a warmonger. And he fits the
On his radio show, Schultz has polluted the airwaves with rhetoric
far nastier than what liberals claim about talk radio conservatives.
Last Friday, for example, Schultz called GOP Senator Jon Kyl a
“spineless scumbag” for daring to criticize President Obama’s joke
about bowling “like Special Olympics or something.” Other recent
■ On March 2, Schultz
compared Limbaugh to Adolf Hitler: “If you
watch Limbaugh with the sound down...he looks like Adolf
Hitler!...The parallel is so striking.”
■ On November 25, Schultz rued how after years of bashing George W.
Bush, the outgoing President never extended his hospitality to
left-wing talkers: “We lefties with microphones, we were never
invited to the White House.
Never got a chance to even urinate on
■ On November 17, Schultz blasted Republican Senator Richard Shelby
as a “terrorist” for opposing a taxpayer bailout of the auto
companies: “It is his mission to kill the Big Three.... Senator
Shelby from Alabama is a terrorist on the American worker. He is a
terrorist on wage workers.” Two weeks later, on December 3, Schultz
attacked network news for not “cheerleading” a socialist bailout:
“They should be cheerleading. They should.
Forget all this
journalist crap! I’m serious.”
Last August, retired NBC anchor Tom Brokaw refused to defend the
one-sided left-wing rants that have replaced professional journalism
on MSNBC, telling a forum on campaign reporting:
“I think Keith has
gone too far. I think Chris has gone too far.” If MSNBC adds Schultz
to the line-up, Brokaw’s embarrassment will only grow.
— Rich Noyes, MRC Research Director
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